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| Article Name : | | | A STUDY ON CONSUMER BEHAVIOR TOWARDS INSTANT FOOD PRODUCTS | | Author Name : | | | Dr. Rajendra Shendge | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | GRT-7608 | | Article URL : | |  | Author Profile View PDF In browser | | Abstract : | | | The present study made an attempt to analyze the existing buying behaviour of Instant Food product by individual households and to predict the demand for fast Food product of Hyderabad town in Andra Pradesh . | | Keywords : | | |
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