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| Article Name : | | | FACTORS INFLUENCING ATTITUDE OF INVESTOR TOWARDS SAVINGS AND INVESTMENT DECISION: AN EMPIRICAL STUDY OF UTTARAKHAND | | Author Name : | | | Priyanka Pandey and Dr. Sunil Kumar Batra | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | GRT-8939 | | Article URL : | |  | Author Profile View PDF In browser | | Abstract : | | | Attitude of the respondents plays an important role in their decision making process on savings and investment. Also, changes in attitude likely to affect the overall savings habit of the people. | | Keywords : | | - Attitude,,Savings and Investment,,Risk Tolerance ,,Confidence Level.,
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