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| Article Name : | | | PUBLIC & PRIVATE LIFE INSURANCE COMPANIES IN INDIA –A COMPARATIVE STUDY | | Author Name : | | | SURENDRAKUMAR C. GULHANE | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | GRT-1984 | | Article URL : | |  | Author Profile View PDF In browser | | Abstract : | | | The process of Globalization and Liberalization has influenced Indian Insurance Sector. The Public Sector Life Insurance Corporation and Private Sector companies have been competing with each other for providing best services and best products to the customers. Customer is kind in any market and Insurance Market is no exception. Every company is trying for innovative product to satisfy customers' needs. This research paper attempt to analyse the performance of Insurance Company in Public Sector LIC and Private Companies operating in India under the provisions of IRDA, 1999. | | Keywords : | | |
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