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| Article Name : | | | Analysis Of Factors Associated Will Tourism Development In Masjadsoleiman Using SWOT Strategic Model | | Author Name : | | | Mahmoudi , Mohammad Reza and Arun,Das | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | GRT-2635 | | Article URL : | |  | Author Profile View PDF In browser | | Abstract : | | | Tourism is an industry which requires sufficient knowledge about economic, social and cultural determinants in each region. MasjadSoleiman city with oil and gas resources and located closer to proximity to countries like Persian Gulf region, India, Afghanistan and Pakistan as well as the commercial-industrial free zones has the potential of attracting tourists around the world, through the scientific management and planning, to turn into a significant tourism center in the region and to be one of the main tourist attraction resorts in the region. The obtained analyses from SWOT model indicate that this city despite having the capacity to be transformed into an exemplary touristic area, decision making plurality and managerial issues, lack of sufficient infrastructure and poor advertisement form the main barriers to achieve this goal. Nevertheless, the grounds for job creation, revenue in foreign currency and infrastructural investment with weight advantages of 0.40, 0.28 and 0.18, respectively, obtained from the statistical calculation are considered to be among the most important opportunities and presence of historical monuments, sports-recreational attractions and sand beaches and natural attraction are found to be among the most important strengths next to possibility of development. Reformation of managerial institutions, promotion of advertisement, interaction and consultation between authorities of the free zone and the associated organizations of tourism, people and ecotourism are among the key solutions for development of tourism in this region. | | Keywords : | | - tourism and development, MasjadSoleiman, SWOT,
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