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| Article Name : | | | A STUDY ABOUT SERVICE QUALITY – THE NEED OF THE HOUR | | Author Name : | | | C. Swarnalatha , L. Julius Santhanam | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | GRT-4361 | | Article URL : | |  | Author Profile View PDF In browser | | Abstract : | | | Customer service and service quality is a critical factor for success in business. Your customer service must be better than your competitors. Service quality also means, going out of your way for the customers, doing everything possible to satisfy the customers and making decisions that benefit the customer, sometimes even at the expense of the business.”Go beyond Customer Service to keep Customers for life”. | | Keywords : | | |
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