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| Article Name : | | | ROLE OF BHAGAVAD GITA IN CURRENT BUSINESS ENVIRONMENT | | Author Name : | | | Ritu Yadav | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | GRT-5206 | | Article URL : | |  | Author Profile View PDF In browser | | Abstract : | | | Today’s business environment is becoming very dynamic and organisations are facing the problems of fulfilling their responsibilities towards various stakeholders. In such situation, principles of Bhagavad Gita act as a guide to deal and survive in such environment.This study focuses on the growing importance of philosophy of Gita in solving current business problems and their relevance in current business environment. This is a conceptual study based on secondary sources of data like journals, articles, books, web sites etc. This study highlighted the contribution of philosophy of Gita in modern business environment and its prospects in future.Decreasing ethical values among employees and depressed and frustrating work environment in the organisation act as a motivator for the study. | | Keywords : | | |
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