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| Article Name : | | | A STUDY ON TOURIST’S PREFERENCE OF HOTELS IN TIRUCHIRAPPALLI, TAMIL NADU | | Author Name : | | | P.Murali | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | GRT-750 | | Article URL : | |  | Author Profile View PDF In browser | | Abstract : | | | Travel and Tourism have been transformed over the last few decades globally. More and more distinction choices are emerging. Options that appeals to a wide cross section of people are increasing networking across sectors are on the rise and inn orations are the order of the day, In the midst of this transformation. It is time that the industry takes a close look at the challenges facing it. This study aims at identifying the hotels that are preferred by the tourists, also the reason for the change in choice of hotels by the tourists and how hotels are changing their services according to the customer (or) tourists. | | Keywords : | | |
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