Article Name : | |
STUDY THE PRODUCT LIFE CYCLE TO FORMULATE THE PRODUCT PLANNING; WITH SPECIAL REFERENCE TO MARKETING MANAGEMENT. |
Author Name : | |
Prof. Jadhav Pravin Tulshidas |
Publisher : | |
Ashok Yakkaldevi |
Article Series No. : | |
GRT-8382 |
Article URL : | |
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Abstract : | |
Marketing Management is the focal point of all business activities and its functional area of business management. It is the marketing concept in action. |
Keywords : | |
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